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Biography: Jeff Parets

Jeff Parets grew up in the New York suburb of Tenafly, New Jersey. Naturally, the rich radio landscape of the Big Apple was a big influence, with WNEW-FM and WOR-FM helping to expand Jeff's rock n' roll education.

At the University of Virginia in Charlottesville, Jeff hosted a free-form radio show on WTJU-FM.  He spent his junior year of college in France, studying at the Sorbonne in Paris, and listening to the legendary Radio Luxembourg.

After graduating with honors from Virginia, Jeff made his way out to Phoenix and landed his first professional radio job with KTAR-AM as the overnight sports and weather guy. Soon after, he moved next door to KBBC-FM, and began a weekly new-album review hour, "LP Corner." In 1979, Jeff became Music Director of KIOG-FM/KQXE-AM (K-104, "The Alternative"). Just one year later, new owners changed the progressive format, and despite thousands of letters and petitions protesting the change, K-104 was no more.

In 1981, Jeff discovered the next home of progressive radio in Phoenix. At the time, KSTM was an obscure 3000-watt station licensed to Apache Junction, Arizona playing automated adult contemporary music. Jeff approached the station's owners about trying a weekend progressive-rock program, to attract new listeners and sponsors. So at midnight on June 7, 1981, Phoenix-area listeners were able to hear the song "Wing and a Prayer" by the British group Camel and progressive radio was back in Phoenix.

On August 5, 1981 "The Storm at 107" was born. Jeff Parets was named Program Director/Music Director, and hosted mid-days. As one of the nation's first Triple A stations, KSTM: The Storm slowly built a following, but by 1985, it had become the number one station in the Phoenix market for Men 25-34. 

In 1987 Jeff joined KEYX-FM (100.3 FM) an alternative rock station licensed to Globe, Arizona. He hosted a free-form afternoon show until the rock format was replaced by new age and became KGRX-FM. Ever the adventurous sort, Jeff expanded his musical knowledge into that realm, and as Music Director he hosted the weekly new age show, "Atmospheres". But once again, the fickle world of commercial radio brought an end to the station's live new age programming, and Jeff Parets began looking for new horizons.

In 1989, Jeff was hired as Music Director at KDKB (93.3 FM) and soon after, he originated the album alternative show "Sunday Night Spectrum." Two years later, he moved over to KJZZ (91.5 FM), to host a daily contemporary jazz show and the eclectic, mellow music program "Night Moods."

When KJZZ shifted to a news-talk format in the mid-90’s, Jeff took on reporting duties and became the mid-day news anchor and Features Producer for the NPR affiliate. Jeff won eight broadcast journalism awards in just three years, including the only national first place award in the station's 50-year history for his radio feature on One Foot in the Grave, a senior citizen punk-rock group.

Jeff created the Acoustic Storm in the late 90's, using the original Storm as a blueprint: a radio program that plays the finest acoustic-rock. On October 25, 1998, the Acoustic Storm swept into the Phoenix area as a two-hour show Sunday mornings from 7-9 on 100.7 KSLX-FM, and expanded to three hours in 2002.

In November 2003, Jeff's company, Acoustic Storm Radio Network, LLC syndicated the Acoustic Storm, and in the first three years, 43 stations signed on to carry the show.  In January of 2007, the Acoustic Storm began a distribution partnership with United Stations Radio Networks.  At last count, the Acoustic Storm's affiliate list had grown to over 75 stations in the U.S., Canada and Australia. 

Now comes Organic Tracks, with naturally acoustic music from emerging and established artists!